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We’re always looking for great talent to assist us in rethinking direct mail marketing. Please send your CV with a short cover letter to recruiting@optilyz.com.

We are currently focusing our activities on Western and Central Europe. Please get in touch for further details.
As soon as you have your materials (customer files and visuals) ready, it only takes you five minutes to book your campaign in the platform.
Just like in online marketing, a test at too low scale will not generate any statistically relevant insights. At the same time though, the budget required for a test campaign is limited and most customers then move on to run full-scale campaigns via the platform. Reach out to us to get some input what volumes are required to achieve meaningful results.
Many of our users are in fact agencies - who leverage the platform to book, track and optimize campaigns for their clients more efficiently and with an even greater impact.
We are former online marketers ourselves and believe in the massive potential of online channels. However, email marketing is not for every use case and a well-balanced marketing mix requires more. Furthermore, direct mail marketing provides many important benefits that should not be overlooked. You can for example build trust, reach many audiences that are hard to reach online, bridge conversion lags and convey a lot of content offline. Since response rates offline are much higher, you can often achieve extremely competitive customer acquisition cost.
Direct mail is a form of direct marketing in which past, current or potential customers receive a personalised offer for goods or services via physical mail.

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